Simona was born in 1991 in Switzerland in a small but mighty town called Solothurn. When she finished secondary school she wanted to see more of the world and travelled for a few months through Europe. After that, she enjoyed one year at the school of art in Biel. She tried a lot of things such as working in a bank, selling fish on the mart and assisting in an archaeological department. She decided to study German language and literature, social anthropology and social sciences at the University of Bern. During her studies she worked in a cinema of Pathé and began an internship in the distribution company Cineworx GmbH in Basel where she is now a team member and responsible for the press relations.